Privacy Policy

ASM Coaching · Last updated: 10 June 2026

This Privacy Policy describes how the ASM Coaching mobile application ("the App", "we", "us", or "our") collects, uses, and protects information when you use it. ASM Coaching is a sales coaching and field reporting tool for Area Sales Managers. By using the App, you agree to the practices described in this policy.

Information We Collect

To provide the App's features, we may collect the following:

• Account information — your name, email address, and role, used to authenticate you and provide access to the App.
• Coaching and session data — outlet visits, coaching sessions, reports, and other records you create within the App.
• Location data — where you grant permission, approximate or precise location may be used to verify and record outlet visits.
• Device information — basic technical details such as device type, operating system version, and app version, used for security and to diagnose issues.
• Usage data — logs of actions taken within the App to maintain functionality and improve the service.

How We Use Information

• To authenticate users and secure access to the App.
• To enable coaching, session tracking, and reporting features.
• To verify field activity such as outlet visits.
• To maintain, troubleshoot, and improve the App.
• To comply with legal and organizational requirements.

Data Sharing

We do not sell your personal information. Information may be accessible to authorized administrators within your organization and to service providers who host or support the App on our behalf, subject to appropriate confidentiality obligations. We may disclose information if required by law.

Data Retention

We retain information for as long as your account is active or as needed to provide the App and meet legal, operational, or reporting requirements.

Data Security

We use reasonable technical and organizational measures to protect your information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Your Rights

Depending on your jurisdiction, you may have the right to access, correct, or request deletion of your personal information. To exercise these rights, please contact us using the details below or contact your organization's administrator.

Children's Privacy

The App is intended for use by professional employees and is not directed to children under the age of 13. We do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date.

Contact Us

If you have questions about this Privacy Policy or how your data is handled, contact us at: privacy@haleon.com.